Where Do You Go to Look for Inspiration?
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This week's fresh serve of news from around the Catering & Restaurant Industry. Keep up-to-date with the latest in Catering Equipment & Restaurant Equipment, Food Trends & Business Tips from around the web.
Across the board: making snacks and antipasti work for you
Low-effort pre-meal extras such as cured meats, cheese, olives and nuts can do wonders for your P&L sheets, and both the quality and variety of such products has greatly increased in recent years... Read More Across the board: making snacks and antipasti work for you
Finding role models beyond the pass
When you’re talking about the world's best chefs, women are outnumbered – you can't argue with that. But perhaps it's time we look outside the kitchen for inspiration, writes Elizabeth Meryment. Amid the cacophony of congratulation and self-congratulation that erupted amid this year's World's 50 Best Restaurants awards, a sole voice dared to shout down some of the excess cheering. Writing on the American food website Eater, Ryan Sutton described the list as part of a “troubling narrative”... Read More Finding role models beyond the pass
To Sell More, Behave Like a Friend, Not a Salesperson
“I'm fed up, and I won't tolerate this anymore!” People just don’t want to be sold to. I've heard many variations on this theme from buyers in recent years. We're fed up with unwanted phone calls interrupting us at home and at work. We hate wading through hundreds of unsolicited emails. We've had it with intrusive social media messages. We're tired of companies that don’t treat us with respect. The adversarial approach to selling doesn't work so well... To Sell More, Behave Like a Friend, Not a Salesperson
KFC Perfectly Calibrates Brand Merch to Appeal to Hipster Millennials
Now you can wear fried chicken-themed attire from head to toe The Colonel's greatest talent, aside from frying chicken with 11 secret herbs and spices, is cooking up viral marketing campaigns. And now, from the company that brought you KFC sunscreen, the ColonelQuest video game, the astronaut chicken sandwich, and the romance novel Tender Wings of Desire comes a brand-new line of tres chic attire and merchandise. Say hello to KFC Limited, an assortment of fast food-themed gear... Read More KFC Perfectly Calibrates Brand Merch to Appeal to Hipster Millennials
Your Commercial Kitchens Trilogy...
Using A Combi Oven, Vacuum Sealer & Blast Chiller Will Change The Way, You Cook...
Here’s What You'll Learn During This Webinar How a combi oven will Increase your profits without the headaches... Why a blast chiller is a must-have piece of equipment in your kitchen... How a vacuum sealer will help you keep your food safe & extend your food's shelf life... How combining a Combi Oven, a Blast Chiller & a Vacuum Sealer will elevate what your team can do in your kitchen... . Powered by Eventbrite
How to use marketing to increase foot traffic
Sometimes, a great location is enough to keep people walking through your doors. But, what if it isn't? Can you still run a successful restaurant? The answer is yes. Here's how you can drive foot traffic to your business with traditional and modern marketing, no matter where you’re located. Invest in a great outdoor sign for visibility. 35% of local customers know about a business because they saw it while passing by. As a restaurant owner, it's your duty to ensure that customers can see you from the street, sidewalk, or wherever your traffic will be coming from. So, if you haven't already done so, invest in a sign that people will notice... Read More [How to use marketing to increase foot traffic](/blog .myeateria.com/use-marketing-increase-foot-traffic/)
Want Great Restaurant Reviews?
Most restaurants today are focused on providing great customer service and the greatest value possible, right? The “greatest value possible” is a nuanced thing based on what the customer is looking for. It usually boils down to price, convenience, or quality. So, having the cheapest food might be an appealing prospect to some, but simply would not attract all types of customers... Read More Want Great Restaurant Reviews? Powered by Eventbrite
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