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Using colour to increase sales

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How color in photos can make food look tastier

Original story and image on sciencedaily.com

How color in photos can make food look tastier

An appealing photo of a pizza or other menu item can help a restaurant increase sales - especially if the right filter is used, a new study suggests.

Photos high in color saturation make food look fresher and tastier to viewers, which increases their willingness to order the menu items, researchers found.

In the cutthroat restaurant business, these results provide a simple method to increase sales.

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What does it take to be a successful restaurateur

Original story and image on restaurant.indianretailer.com

What does it take to be a successful restaurateur

Wanting to be a restaurateur is the easiest choice and option in today’s time but to be a “Succesful Restaurateur” is what one should be aiming for. Owning a restaurant is not a difficult task to achieve but with a unique set of skills, passion, and knowledge you can definitely take your restaurant to different heights

If you are the one looking for the best ways to be a successful restaurateur, follow these easiest tips and tricks.

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Build Your Email List And Increase Your Restaurant Sales

Original story and image on forbes.com

Build Your Email List And Increase Your Restaurant Sales

With all the talk of text message marketing, it is essential to remember that some guests prefer not to give up their phone numbers but are willing to share their email addresses. 

That is not to say you should stop using text messaging. 

However, let's not abandon email marketing because it continues to be a significantly effective way to stay in touch with your customers and keep them returning to your restaurant for offers and their favorite menu items. 

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Playing to Win in Today's Restaurant Environment

Original story and image on qsrmagazine.com

Playing to Win in Today's Restaurant Environment

Yogi Berra, Hall of Fame catcher for the New York Yankees, was famous for his Yogi-isms. These are the insights and witty observations he became famous for. 

One of his most famous, “It's DéJà Vu all over again” is highly applicable to restaurant operators. Hard hit by shutdowns during the pandemic in 2020, the restaurant industry is again facing tumultuous times. 

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Doing Rounds of The Kitchen Table

We hope you have enjoyed this week's fresh serve of news from the Catering and Restaurant Industry.

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