Preparing for a Profitable Christmas Webinar

Preparing for a Profitable Christmas Webinar Make opportunities for Christmas celebrations COVID-19 has made celebrating more difficult, and opportunities have to be found in different places. For this pandemic Christmas, people still want to party, and they've become used to having events at home. When you offer more ways to help them have fun, you will scoop up the sales - there are new products to sell, and many of the 'old methods' will work with a few changes. Ken Burgin from SilverChef shares dozens of ways to boost sales in November and December.

Topics covered in this webinar ...

• How to sell Christmas events 7 days a week, and back into November • How to offer 'COVID-safe parties' - understand the rules in your State • How to offer new ways to celebrate - party packs, food boxes and meal kits • Pricing tricks and 'special deals' to boost the total Christmas spend • How to add Christmas Gifts to your offering - vouchers, hampers and merchandise • Promoting local Christmas spirit - simple ways to connect with the neighbours • Leveraging your Facebook, Instagram and email followers to promote sales • Using Christmas sales to build momentum for 2021  

Special guests:

Magenta Burgin, Head of Marketing & Brand at Melbourne's new and highly successful Providoor restaurant delivery service. They're well underway with Christmas planning. Robbie Bell, chef/owner of City Larder, supplier of traditional French-style charcuterie to restaurants and foodservice. He's also a podcaster and TikTok star, constantly looking for new ways to diversify and strengthen his business. Christmas is very big for them, and planning is well advanced.

Where & When

Thu, 15 October 2020 NSW, Vic, Tas: 2pm, Qld: 1pm SA: 1.30pm, WA: 12 pm, NZ: 4pm.

Can't make it?

Can't make it on the day? Register anyway - everyone will be sent the replay... Register here

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