Leading the charge on innovation
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The data revolution: Australian hospitality venues are leading the charge on innovation
Few industries were harder hit by the pandemic than hospitality. But with restrictions easing and domestic and international borders reopened, there is reason for optimism as the industry transitions from survive to thrive.
The pandemic has accelerated many trends, and chief among them — particularly for hospitality venues eager to stand out from the competition — is data. Data is what helps take the guesswork out of running a hospitality business, providing operators with real-time insights that tells them exactly what their guests want and need, whether they’re ordering online or dining in.
Here are a few ways that hospitality venues can turn data into their secret ingredient in post-pandemic hospitality.
All You Need to Know About Restaurant Digital Media Marketing
Having a functional restaurant does not guarantee the success of your restaurant. Even if you ensure compliance with the regulations and have a reasonable price, you cannot simply rely on word of mouth to increase your customers. Competition is often tough to beat, so you need restaurant digital marketing. This service helps create your restaurant’s presence through digital channels like Facebook, Instagram, Twitter, and a website.
In this article, we will discuss helpful techniques for restaurant digital marketing.
Restaurant loyalty programs get an upgrade
Forget the punch cards and rewards. Loyalty today is much more about exclusive brand experiences.
Restaurant loyalty programs have evolved beyond cardboard punch cards that earn free drinks or French fries and have become more engaging, exclusive and brand-relevant.
Using Data to Create a Smarter Restaurant
From customers who are just getting their feet wet with data and online messaging to the tech-savvy restauranteurs, we help businesses strengthen their relationships with their customers.
Based in San Francisco, CA, GoGoGuest provides hospitality brands with much-needed help to better understand the data they collect. Their suite of customer intelligence solutions uses AI- and data-driven insights to empower restaurants, coffee shops, and bars of all sizes to increase revenue through personalized cross-channel loyalty management, market basket analysis, and customer analytics.
Doing Rounds of The Kitchen Table
We hope you have enjoyed this week's fresh serve of news from the Catering and Restaurant Industry.
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