Is this the answer to Staff Shortages?

Short-Staffed Restaurants Prop Up Table Service With Technology

Casual-dining chains are leaning on technology to make the sit-down restaurant experience more automated for guests and more streamlined for busy employees—and in some cases to compensate for a shortage of servers. Some chains are using technology for payments, including Cracker Barrel Old Country Store Inc. Others, such as Dave & Buster’s Entertainment Inc., allow for completely contactless ordering and paying. Read more ... Original story and image on wsj.com Original story and image on

Things You Should Do When Starting a Restaurant Business

A restaurant is a business idea that can quickly propel you to success because many people globally tend to eat out as they try to manage a busy schedule. However, the need for convenience, fast, dependable, and healthy options makes consumers have varied choices. As you open a restaurant, the factors to consider are. Knowledge of the location Operating hours Type of menu Your competition Legal requirements Marketing strategies Read more ...

Why increasing loyalty 5% increases profits 25-95%

Loyalty rewards programs are helping to create a new wave in restaurant marketing, an age of zero-party data, where brands can engage with customers on a 1:1 level while maintaining privacy. More than ever, restaurant concepts are recognizing the value of loyalty programs. The truth of the matter is that operators are finally starting to realize that the merit of a loyalty program is not only its direct and tangible benefits for the restaurant but also that it rewards customers and generates brand awareness. Read more ... Original story and image on fastcasual.com Original story and image on influencive.com

This is the #1 social media marketing book for restaurants.

Do your restaurant a favor and buy this book and implement its strategies. Social media marketing has become one of the most prominent tools when establishing a new restaurant from the ground up. Whether you are a white tablecloth restaurant or a burger and fries joint, leveraging the internet is one of the most important things when driving foot traffic to your business. Read more ...

Doing Rounds of The Kitchen Table

We hope you have enjoyed this week's fresh serve of news from the Catering and Restaurant Industry. SCK will keep you up-to-date with the latest in Catering Equipment & Restaurant Equipment, Food Trends & Business Tips from around the web.

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