August 2024 Newsletter
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Google My Business: Your Restaurant's Secret Ingredient for Online Success
Cooking Up a Storm in the Digital Kitchen
Hey there, food maestros! Ready to whip up a delicious online presence for your restaurant? Google My Business (GMB) is like your very own digital kitchen where you can cook up a storm and attract hungry customers. Let's dive into the tasty features that'll make your restaurant the talk of the town!
Your Digital Storefront: Making a Mouth-Watering First Impression
Imagine GMB as your restaurant's front window. It's the first thing people see when they walk by. Here's how to make it shine:
• Serve up all the juicy details: Your name, address, and phone number are like the main ingredients in your signature dish. Don't skimp on them!
• Dress up your profile: Add mouth-watering photos and videos. It's like giving people a sneak peek of your delicious food before they even step inside.
• Sprinkle in some special features: Got free Wi-Fi or outdoor seating? These are like the secret spices that make your place unique. Show them off!
The Review Buffet: A Feast of Feedback
Reviews are like a never-ending buffet of opinions about your restaurant. Here's how to make the most of this feedback feast:
• Encourage diners to leave reviews: It's like asking your guests to sign your restaurant's guestbook.
• Respond to every review: Good or bad, it's like having a conversation with your customers. Show them you care!
• Let your star ratings shine: These little stars are like badges of honor. The more you have, the more people will want to try your food.
The Menu Magic: Showcasing Your Culinary Creations
Your menu is the star of the show. Make it sparkle on GMB:
• List your dishes: It's like giving people a taste of your food through their screens.
• Keep it up to date: Changed your menu? Update it on GMB faster than you can say "daily special"!
• Add prices: Let people know what to expect. No one likes surprise bills!
The Digital Chalkboard: Sharing News and Offers
GMB posts are like your restaurant's digital chalkboard. Use them to:
• Announce special offers: It's like shouting "Free dessert!" from the rooftops.
• Share updates: New chef? Seasonal menu? Let the world know!
• Create events: Hosting a wine tasting? Invite the whole neighborhood!
The Customer Service Counter: Always Open for Business
GMB's messaging feature is like having a 24/7 customer service counter:
• Answer questions: It's like being there to greet every curious customer, even when you're busy in the kitchen.
• Use quick replies: For those common questions, it's like having a super-fast waiter always ready with the right answer.
The Reservation Book: Filling Those Tables
If you take reservations, GMB can be your digital maitre d':
• Let people book directly: It's like having a reservation book that never sleeps.
• Integrate with your system: Make sure your real-world and digital reservation books are always in sync.
The Crystal Ball: Peeking into Your Restaurant's Future
GMB Insights are like a crystal ball for your business:
• See how people find you: It's like knowing which street signs are pointing people to your restaurant.
• Track customer actions: Find out if people are calling you, visiting your website, or asking for directions. It's like being able to read your customers' minds!
The Health Inspector's Stamp of Approval: Showing You Care
In these tricky times, use GMB to show you're taking care:
• Share your safety measures: It's like giving your customers a big, warm, sanitized hug.
• Update your status: Temporary changes? Let people know faster than you can say "hand sanitizer"!
Stirring It All Together: Your Recipe for Success
Using all these GMB features is like following a recipe for the perfect dish. Mix them all together, and you'll cook up an online presence that's simply irresistible. Remember, just like in cooking, the secret is in the details and the love you put into it.
So, ready to become a master chef in the kitchen of Google My Business? Your customers are waiting, and their appetites are growing. Let's get cooking!
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Lucy, the proud owner of Woodfires Pizzeria in Five Dock, Sydney, faces a daily battle. Her pizzeria is buzzing with customers who crave her delicious, perfectly baked pizzas. But keeping those fresh toppings easily accessible and consistently cool is a constant challenge. The equipment she currently uses isn't cutting it. Her pizza prep station is always crowded, and the toppings don't stay as fresh as they should, leading to waste and increased costs.
Fresh Today, Spoiled Tomorrow: The High Cost of Inefficiency
Struggling to Make Your Cocktails Stand Out?
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Hey there, Josh! Picture this: It's Friday night at your trendy Green Square bar. The place is buzzing, and drinks are flowing, but something's off. Your cocktails just aren't popping like they used to. Those limp mint leaves and sad orange slices aren't cutting it anymore. Your regulars are starting to notice; worse, they're not snapping pics for the gram. In the cutthroat Sydney bar scene, that's a recipe for disaster.
The Bitter Truth: Your Garnish Game Needs an Upgrade
New Products
Product Videos
Our Youtube Channel video library on restaurant equipment products is growing. We now have more than 750 videos on the channel and around 15,000 people watch them each month, on average. Watching a quick video on products you are interested in is a great way to learn more about that product.
No Vacancy Hotel & Accommodation Industry Expo
18 - 19 September 2024 ICC Sydney Exhibition Centre Darling Harbour, NSW 2000
Cake Bake & Sweets Show Sydney
27 -29 September 2024 Sydney ICC, 14 Darling Dr, Sydney NSW 2000
Food & Hospitality Queensland
22 - 23 October 2025 Brisbane Convention & Exhibition Centre South Brisbane QLD 4101
I hope you have enjoyed this edition of our monthly newsletter.
Sincerely
Neil Willis
Sydney Commercial Kitchens
P: 1300 881119
E: [email protected]
W: www.sydneycommercialkitchens.com.au